Phuket, Thailand, Nov. 9, 2013 – Montara Hospitality Group, a local boutique resort owner, is expanding its business into hotel management, planning to manage at least 10 properties by 2017.
Established in 1999, the group owns two luxury boutique hotels: Trisara Phuket and the Boathouse Resort on the Beach in Phuket.
Its two brands for hotel management are Trisara for mixed-used properties and Montara for boutique hotels.
The company prefers to focus only beach properties.
Chairman Narong Pattamasaevi said the group decided to expand to the hotel management business because of strong demand from clients after visiting its hotels. Privacy and individual services are attractive points for its beach hotels.