trivago Partners with TrustYou to Power Its Review Summaries

Trust Meta-Reviews Help Travelers Decipher Millions of Reviews To Quickly Make the Right Booking Decision

Munich and Düsseldorf Germany, August 7, 2015 – trivago, the world’s leading hotel search with over 900,000 properties, has integrated TrustYou Meta-Reviews™ into its hotel search, bringing travelers trusted review information in a succinct format so that travelers can easily find their ideal hotel. The visual summary of travel reviews available in more than 30 languages shows the big picture of each hotel based on verified worldwide reviews as well as on traveler segments, such as couples, families, and more.
trivago Partners with TrustYou to Power Its Review Summaries
TrustYou Visual Meta-Reviews as they appear on trivago
trivago’s hotel search allows travelers to compare hotels from over 250 booking sites. By integrating TrustYou Meta-Reviews™, Trivago:
•Emphasizes essential sentiment categories such as location, food, room, wifi, vibe, pool, value for money and many more
•Gives travelers short descriptions based on travel reviews, such as “Guests say this hotel “is ideal for families.”
•Displays verified review summaries in more than 30 languages
“Travelers’ opinions are the top influencer of booking decisions. It is essential for the travel industry to display trusted reviews in a way that is quick and easy for travelers to understand without the need to read hundreds of reviews themselves. The way trivago has opted to use our Meta-Reviews™ API is an ideal example of how to do this,” says Benjamin Jost, CEO and Co-Founder of TrustYou.

“We want that every user on trivago is able to search and find the hotel, which fits best into their ideal travel experience. By bringing TrustYou reviews onboard, we are able to improve the search experience even more, by helping travelers to decipher what was once a complex amount of information in seconds,” says trivago Spokesperson, Sydney Burdick.
For more information about TrustYou’s Meta-Review and online reputation management solutions for hotels, please contact Margaret Ady at margaret.ady@trustyou.net.
TrustYou LogoAbout TrustYou
TrustYou’s Mission is to positively influence travelers’ decisions. Reviews and user-generated content rank #1 in influencing travelers’ hotel selections and industry reputations. Digesting all of these opinions, however, is beyond any one person’s capacity. Each day things become more complicated because millions of new opinions in thousands of formats and dozens of languages enter the fray. TrustYou searches, analyzes and distills hundreds of millions of opinions scattered across this vast, fragmented market. Our products are extensively used by suppliers – hotels, accommodations, restaurants – to provide travelers with better services and enhanced offerings by monitoring, surveying and acting upon all worldwide guest feedback. Travel intermediaries – OTAs, meta-search, destination marketers – use TrustYou’s Meta-Reviews™ to help travelers purchase wisely. TrustYou’s Meta-Reviews™ are based solely on verified travel reviews. They do not include data from TripAdvisor. For more information, visit www.trustyou.com.
Media Contact:
Margaret Ady
TrustYou Corporate HQ EU
Munich Center of Technology
Agnes-Pockels-Bogen 1, 80992 Munich, Germany
Email: margaret.ady@trustyou.net
Tel: +49 89 548 029 25
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